Childhood obesity proposal wins 1st phase of government challengeDec 20, 2018
The American Heart Association won $10,000 as a Top 10 finalist in Phase 1 of the Using Technology to Prevent Childhood Obesity in Low-Income Families and Communities Challenge.
Sponsored by the Health Resources and Services Administration’s Maternal and Child Health Bureau, the competition engages entrants from academia, the health industry, community groups and faith-based organizations to propose technology solutions to combat childhood obesity. The AHA’s submission, Omni-Channel Technology Approach for a Generation (OCTAGEN) of Healthy Early Children, uses technology to help families with young children interpret science-based messages for healthier living. OCTAGEN is a collaboration by the AHA’s Healthy Way to Grow, Center for Health Technology and Innovation, and Center for Health Evaluation and Metrics. With this win, OCTAGEN moves to Phase 2, which entails prototyping and small-scale testing for a chance to receive $25,000. Projects advancing to Phase 3 will compete for the grand prize of $150,000.